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Free Influencer Marketing Series
Success! Enjoy the series! Part 1: How an agency took a brand from 0 to $1MM in 4 months using influencers & ads
For Influencer, PR, Social & UGC Agencies
Where serious agencies run their influencer programs
MightyScout is how serious agencies run their entire influencer practice — every client brand, every campaign, every report, under one login. No spreadsheets. No screenshot marathons on a Saturday night.
We'll set up your account on your real influencer data before the call.
thousands of brands supported
Find Creators
Campaigns
Brimm
Winter Promotion
Glossier
The Body Shop
e.l.f. Cosmetics
Lacoste
Profiles posted
15/31
Impressions
131k
EMV
$4,585
Sales
$17,205
Link clicks
231
@amyjekson
reel
Engagement
4.2%
Impressions
85k
EMV
$2,975
@lucascole
post
Engagement
3.1%
Impressions
42k
EMV
$1,470
@laurenwilson
post
Engagement
1.3%
Impressions
7k
EMV
$245
Find Creators
Contacts
Selection Lists
Campaigns
Brimm
Affiliate Program
Ambassadors
Winter Promotion
Glossier
The Body Shop
e.l.f. Cosmetics
Lacoste
Settings
Profiles posted
15/31
Impressions
131k
$5.63 CPM
Sales
$17,205
190% ROI
Link clicks
231
$7.21 CPC
EMV
$9,967
@amyjekson
reel
Engagement
4.2%
Impressions
85k
EMV
$1,294
View growth
@jessicabrown
story
Engagement
0.7%
Impressions
11k
EMV
$180
@laurenwilson
post
Engagement
1.3%
Impressions
7k
EMV
$580
View growth
@marcuspryce
post
Engagement
3.4%
Impressions
245k
EMV
$2,107
View growth
@nataliej
post
Engagement
3.5%
Impressions
400k
EMV
$3,205
View growth
@miacarter
story
Engagement
0.6%
Impressions
21k
EMV
$320
MightyScout powers programs for thousands of companies
Why agencies run their entire influencer practice on MightyScout
Every client brand, every campaign, every report — under one login
Built for agencies, not retrofitted
Every client brand under one login. No "switch account" dance. No per-client seat fees. No tool was built for the way you work — until this one.
Comprehensive, not bloated
Discovery, CRM, tracking, content rights, analytics, reporting, social listening — everything an agency uses on a campaign. Nothing built for someone else's job.
Infrastructure that runs itself
Stories captured before they expire. Reports that draft themselves. KPIs that calculate consistently across every client. Set it up once. Use it forever.
MightyScout's saved time everywhere — and what we've done with that time is we've grown a lot. We're able to invest in the company itself, in our team, in new research. It's just so much more productive.
See how your data looks on MightyScout
Most software demos are slideshows on someone else's data. Ours isn't. Send us a list of the influencers you're actually working with and we'll set up your MightyScout account before the call. You'll spend the demo seeing your real programs running in MightyScout — not watching a generic walkthrough.
What you'll see:
Your real influencers, organized by client brand
Live tracking of their stories and posts as they go live
A draft client report exported in your branding
Your campaigns set up so you can hit the ground running
Everything all in one place
From new client onboarding to end-of-month report
Whether you're sourcing creators for a brand new client or pulling Q4 reports for ten existing ones, it all happens here. No spreadsheets. No "let me check the other tool." No screenshot marathons.
Instagram
Tokyo
> 2%
@username
Source on-brand creators in minutes
Filter creators across TikTok, Instagram, and YouTube — by location, keyword, engagement, audience demographics, or any combination. Or paste a top performer from a previous campaign and find their lookalikes in seconds.
Creator Shortlist
334k reach
@amaravu
84k followers · 3.2% eng
Approved
@jaylennox
212k followers · 4.7% eng
Approve
@mira.m
38k followers · 5.4% eng
Pending
Get client approval without the email thread
Share visual shortlists in a single link. Clients review and approve creators without a login, without a PDF, without "can you re-send the one with the dog?"
Tracking
Live · 24/7
1,247
tracked
@amyjanee
Mentioned @brimm
· Just now
@vilmavry
Mentioned @brimm
· moments ago
@marcuspryce
Mentioned @brimm
· 1m ago
Track every story, post, and Reel
Every creator on your roster, monitored 24/7, across every platform. Stories captured before they disappear. Brand mentions surfaced as they happen. Press-worthy moments emailed to you the second they go live.
Brimm
Q4 2025 Performance Report
27/31
Profiles posted
189
Media posted
2.4M
Reach
131k
Impressions
4.2%
Engagement
+214%
Send the report your client actually opens
White-label PDF exports, plus Excel and CSV. Built-in formulas for EMV, estimated impressions, and agency-specific CPM — calculate consistently across every campaign and every client.
Built for the way agencies actually work
Most influencer platforms were designed for one brand managing one program. MightyScout was designed from the ground up for agencies managing many. These four features are the difference.
Creator Repository
247 creators
Creator
Campaigns
@amaravu
@jaylennox
@mira.m
Cross-brand influencer repository
Every creator your agency has ever worked with — across every client — lives in one place. See past performance, partnership history, and content rights at a glance. Re-deploy a proven creator on a new client campaign in two clicks. No re-vetting. No starting from zero.
Creator Shortlist
334k reach
@amaravu
84k followers · 3.2% eng
Approved
@jaylennox
212k followers · 4.7% eng
Approve
@mira.m
38k followers · 5.4% eng
Pending
Shareable visual shortlists
Send clients a visual shortlist of recommended creators — complete with audience demographics, engagement, and content samples — through a single link. Clients approve from their phone. The pitch-to-kickoff cycle gets cut in half.
Brimm
Q4 2025 Performance Report
2.4M
Reach
4.2%
Engagement
12.8K
Clicks
$48K
EMV
White-label-ready exportable reports
Every report exports as PDF, Excel, or CSV — branded, formatted, ready to send to a client without clean-up. Custom KPI formulas built once, applied across every campaign for every client. Reports go from a Friday afternoon project to a fifteen-minute one.
Subject:
@amyjanee created 4 new stories mentioning @mightyshades
View all media
Press clipping email alerts
The moment a creator mentions your client's brand on Instagram or TikTok, you get an email. Forward it to your client. Look like you live online. Especially valuable for PR and comms agencies — clients notice the response time.
Whether you support fast-growing
DTC or Fortune 500 brands
Pick the path that looks like your agency
Influencer marketing agency
You run end-to-end programs for DTC and CPG brands. You source creators, ship product, track every story, and prove ROI in a board-ready report. MightyScout scales from 50 creators to thousands across your campaigns without your headcount scaling with it.
PR & comms agency
You run always-on earned media. You need every press-worthy mention forwarded to your client before they spot it themselves, and reports that prove the value of unpaid impressions. MightyScout captures every Instagram and TikTok mention — paid, gifted, organic — and emails it to you. Especially the ones that drop on Saturday morning.
UGC & creative agency
You source creators for content rights, not reach. MightyScout captures every story, post, and Reel as it goes live, tags usage rights, and lets you bulk-download in production-ready formats, ready to load directly into your client's Meta ads or hand off to their paid team.
“One of the aspects I personally love about MightyScout is its remarkable tracking ability, enabling it to effortlessly gather all relevant content. We don't have to spend time searching through Instagram and TikTok every day to find content anymore.”
Director at a PR Agency
Book a DemoCase Studies
Ride-hailing platform in 50+ markets
How Bolt uses MightyScout to manage over 500 influencers with only 2 employees
"We used to spend 6-8 hours before, but the most important part for us is not just the number of hours saved. Before, we didn't have the option to make the good decisions that we're able to make now. After we saved time, we now have the option to calculate ROI, we have an option to have better forecasts."
Time spent tracking & reporting analytics for influencer campaigns per month
Social Media & Influencer Agency in the United Kingdom
How Hoopla Marketing saves $1,620/month per campaign with 85% time savings
"Once we saw we could see who had posted and who hadn't, that was kind of like a game changer for us...That was perfect for us to be able to report back to the client at any time. Without a doubt the cost of MightyScout is worth every penny in terms of what you're able to provide the client with, the time it saves you, and just how easy it is to use.
Time spent tracking & reporting analytics for a single influencer campaign per month
Digital Marketing & Influencer Agency in Chile
How Frisbi Marketing saves $2,030 and 72 hours of work each month
"Before MightyScout, we had to spend 1-2 days every week gathering information about Stories between 1-2 people. Now, we can gather the information for reports in 2 minutes: the time it takes to download and send MightyScout's report to my clients. I think we would have had to hire 5 or 6 people to do what MightyScout is doing."
Time spent tracking & reporting analytics for all influencer campaigns per month
Influencer Marketing Agency in the United Kingdom
How Influbase saves $4,950 and 40 hours of work each month
"MightyScout has allowed us to really automate the tracking part of campaigns. Before this, Excel spreadsheets and manual work was very time consuming. It's gotta be saving us something like 40 hours a month. That's a lot of man hours, if you add up all those costs from an employee point of view, that's a lot of money, so MightyScout is very cost-efficient."
Time spent tracking & reporting analytics for influencer campaigns per month
Before MightyScout, our team spent countless hours on our influencer programs. 6-8 hours of our time was monitoring influencer profiles 7 days a week, reporting on monthly performance by hand, creating lists of influencer selections for clients to choose from.
The numbers behind running on MightyScout
Manual influencer tracking costs an agency around $18,000 a year per coordinator
Most agency customers see six-figure annual savings within their first year.
96%
average time saved on tracking and reporting
$1,500+
minimum monthly margin lift within 48 hours
40x
faster influencer tracking vs. manual
250+
creators a single coordinator can manage
"It's saving us like 40 hours a month. If you add up all those costs from an employee point of view, that's a lot of money — so MightyScout is very cost-efficient."
Ross Furlong, Co-founder & CEO, Influbase
Why agencies pick MightyScout over Grin, Aspire, and Upfluence
All-in-ones are built for brands and never track all your content. If you're an agency, you don't need a creator marketplace — you are the creator marketplace for your clients.
Agency Recommended
MightyScout
From signed to live in under 24 hours.
For Brands
All-in-one tools
Weeks of setup, then a login per client to juggle.
DIY
Spreadsheets
Days of manual work, every campaign, forever.
Built for
Agencies
MightyScout
Brands (retrofit for agencies)
All-in-one
N/A
Spreadsheets
Multi-client / cross-brand
Built in, single login
MightyScout
Often per-client login
All-in-one
N/A
Spreadsheets
Story tracking 24/7
Yes, always-on
MightyScout
Inconsistent
All-in-one
Manual screenshots
Spreadsheets
Gifting / seeding tracking
Yes, included
MightyScout
Often paid-only
All-in-one
Manual
Spreadsheets
White-label exports
White-label PDF + Excel/CSV exports
MightyScout
Often paid add-on
All-in-one
Build from scratch
Spreadsheets
Custom KPI formulas
Included on select plans
MightyScout
Often premium tier
All-in-one
Manual
Spreadsheets
Contract
Month-to-month
MightyScout
Often 12-month annual
All-in-one
—
Spreadsheets
Onboarding time
Same day
MightyScout
Weeks
All-in-one
Days per campaign
Spreadsheets
Pricing that flexes with your client roster
Some months it's three campaigns. Some months it's ten. Your software shouldn't punish you for that. MightyScout is month-to-month, scales up and down with no penalty, and starts at $99/mo.
Every plan includes
All client brands under one account
Free guided onboarding session
Discovery, CRM, tracking, content, analytics, reporting, social listening
24-hour weekday support, 24-hour weekend response
14-day free trial, no credit card required
Month-to-month billing, cancel anytime
Frequently Asked Questions
How is this different from an all-in-one platform like Grin or Aspire? +
All-in-ones are built for brands and never track all your content. If you're an agency, you don't need a creator marketplace — you are the creator marketplace for your clients.
Can I run white-label reports for my clients? +
Yes. White-label PDF exports in your branding, plus Excel and CSV for raw data. Build custom KPI formulas — estimated impressions, EMV, custom CPM — once, and they apply to every campaign across every client.
Will Instagram stories actually be captured before they expire? +
Yes. We monitor every creator on your roster 24/7 and capture stories well before the 24-hour expiry. Even on weekends.
Can I track unpaid campaigns — gifting, seeding, events? +
Yes. Most platforms only track paid. MightyScout tracks paid, gifted, seeded, and event-based activity equally. This is one of the biggest reasons agencies switch.
What happens in the demo? +
A walkthrough using your actual influencers. Send us a list of creators you're currently working with and we'll have your account configured before the call. You'll see your real campaigns running in MightyScout — not a generic slideshow.
Do I have to commit to a contract? +
No. All plans are month-to-month. Scale up during high-volume months, scale down between campaigns.
Which platforms does MightyScout track? +
Instagram (posts, stories, Reels), TikTok, YouTube, and Facebook. New platforms ship regularly.
How fast can my agency get started? +
Most teams are running campaigns the same day they sign up. The platform is intuitive enough that no formal onboarding is required, though we offer a free guided session if you want one.
Can I try it before talking to sales? +
Yes — 14-day free trial, no credit card. But honestly, if you have more than three client brands, the demo is faster. We set it up on your data so you skip the empty-account phase.
See how your data looks on MightyScout
Send us your influencer list before the call. We'll have your account configured by the time we hop on. You'll spend the demo seeing how MightyScout would actually run your programs.
No credit card required · Month-to-month · Cancel anytime
Social & digital marketing agency
Influencer is one of many services you offer. You need a tool an account exec can learn in an afternoon, that exports cleanly into your existing reporting format, and that doesn't require a 12-month contract. That's the entire pitch.
“These reports are easily digestible and really help demonstrate the value of influencer work. I love working with you guys.”
Anthony, Co-founder · The Mobile Media Lab
Book a Demo